With this brand, we celebrate the values that have made France great over time. Our credo is French chivalry, a symbol of courtesy, honesty and generosity.
A family story.
Waldhari is a young French brand created by two brothers. Former paratroopers of the marine infantry, both having served in the same regiment. Strengthened by having been steeped in all military traditions during our engagement, we decided to create the Waldhari label and perpetuate our values.
We do not forget our commitment to the service of France and carry more than ever human values such as courage, self-sacrifice and the discipline of being the best of oneself every day.
Strongly attached to our culture, to the beauty of our heritage, to our traditions, our fight today is the reconnection of our generation to its roots and our values.
Remember, tomorrow you too will be the guarantors of passing on this heritage.
Why the choice of Waldhari (warlord in ancient Goth language)?
Initially because we attach a lot of interest to chivalrous and warlike values. We ourselves (my brother and I) served in a parachute unit. Sacrifice, courage and self-sacrifice are values that speak to us and that we wish to transmit.
But also because we are convinced that war is also in everyday life. Waldhari represents the strength of your spirit over the trials you will encounter daily. You are then not the "war leader", but rather the leader of your destiny. This “war” that you win every day is found within yourself.
We symbolize the values that tend to shape us as accomplished human beings: righteousness, honor and courage.